How to create an online giveaway
I. Introduction
Giveaways and sweepstakes are a popular way for businesses to promote their products or services and engage with their audience. In this article, we'll explore the best giveaway sites, how to find online giveaways, the effectiveness of online giveaways, and how to conduct a legitimate giveaway. Whether you're a small business owner or a marketer looking to boost engagement, this article will provide you with valuable insights and tips.
II. What are the best giveaway sites?
There are many giveaway sites available online, and choosing the right one can be overwhelming. Here are some of the best giveaway sites that you can use:
Syndesi.io - Syndesi.io lets you build fully customizable giveaways that drive engagement and build your email list. The digital giveaways handle prize fulfillment, provide a .pdf export of signups, and let you set the odds for winning after choosing the prize.
Gleam.io - Gleam.io is a popular giveaway site that allows you to run giveaways, contests, and sweepstakes. It offers a wide range of features, including social media integrations, email marketing, and analytics.
Rafflecopter - Rafflecopter is a user-friendly giveaway site that allows you to create and manage giveaways with ease. It offers features such as customizable entry forms, social media integrations, and winner selection tools.
Kingsumo - Kingsumo is a powerful giveaway site that offers features such as viral sharing, referral tracking, and email marketing. It also integrates with popular email marketing platforms like Mailchimp and ConvertKit.
Photo of a product giveaway basket.
III. How do I find online giveaways?
Finding online giveaways can be easy if you know where to look. Here are some tips and strategies to help you find online giveaways:
Use online comment pickers - Websites like Comment Picker allow you to randomly select a winner from the comments on your social media posts or blog articles. This is a great way to engage with your audience and reward them for their participation.
Enter to win online sweepstakes - Many websites offer free online sweepstakes that you can enter to win prizes. These sweepstakes often require you to provide your email address or complete a survey, but they can be a great way to win free products or services.
Look for high-end and personalized items - Some companies offer high-end swag or personalized items as giveaways. Keep an eye out for these types of giveaways, as they can be valuable and unique.
IV. Do online giveaways really work?
Yes, online giveaways can be an effective way to increase brand awareness and engagement. According to a survey by Incentivit, 82% of consumers said they were more likely to follow a brand on social media after participating in a giveaway. Additionally, giveaways can help drive traffic to your website and increase sales.
V. How to do a legit giveaway?
Conducting a legitimate giveaway is important to ensure compliance with legal regulations and maintain transparency with your audience. Here are some tips for conducting a legitimate giveaway:
Clearly state the rules and guidelines - Make sure to clearly state the rules and guidelines of your giveaway, including the eligibility requirements, entry methods, and prize details.
Choose a fair and random winner - Use a random selection tool like Syndesi.io, Comment Picker or Rafflecopter to choose a fair and random winner.
Follow legal regulations - Make sure to comply with legal regulations, such as registering your giveaway if necessary and avoiding any false advertising or deceptive practices.
VI. Conclusion
Giveaways and sweepstakes can be a powerful marketing tool for businesses of all sizes. By using the best giveaway sites, finding online giveaways, and conducting a legitimate giveaway, you can increase brand awareness, engage with your audience, and drive sales. Don't forget to use your own company's marketing software tool to create custom giveaways that are fully automated and can help grow your business.